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IKEA: How Do They Really Do It? (2022)
Directed by Steven Prior
Documentary · 45m
Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.
Crew
- Director
- Steven Prior
- Producer
- Ben Algar
Details
- Release date
- 2022-10-16
- Runtime
- 45m
- Genres
- Documentary
- Original language
- EN
- Spoken languages
- English